Tool workshop/ Design for Audience Participation / ALTOS 1
Exhibition audiences engage at different levels of intensity: some glance; some stop and reflect; some stop and interact with exhibits and each other. This workshop explores how experimental design prototyping, in other words, setting up simple, low cost, quick test installations in situ, can enable exhibition teams to evaluate audiences’ levels of engagement at specific locations and subsequently modify designs. In this case the installations will be outside the museum in the urban fabric and will investigate whether a particular installation gets more intense engagement in a busy street or a well-used park. Workshop participants will make and set up two urban installations and video the reactions of passers-by. They will then evaluate levels of engagement by using a matrix tool. There will be a discussion of the pros and cons of prototyping throughout the design process, the importance of understanding human behaviour, and the value of formative exhibit evaluation.
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